You’ve Got to Do More than Write to Attract Followers

Here’s how to build your following and readership.

Marilyn Regan


Photo by Markus Spiske on Unsplash

Your writing may be great, outstanding, but people aren’t reading it. And it might have nothing to do with the quality of your writing. It may be that no one knows about you.

Not yet, anyway.

There are a lot of writers out there and several good ones.

Before you decide to throw in the towel, there’s something you should know: It’s not all about the writing. Well, it is. But first people have to know how and where to find it.

Writing itself will not attract readers or drive them to your blog, especially if they’re not already a part of the Medium family.

So what’s a writer to do?


Begin by attracting followers.

The first step is to engage. Read, comment, follow, like, and highlight. Read at least 30-minutes and see which readers speak to you.

Ask questions, and write thoughtful comments.

Think of building a community, kind of like making friends on Facebook; only these are people you want to form a relationship with. Think of them as business associates.

If you’re new, introduce yourself.

Explore the various topics and publications.

Go to writers who have thousands of claps. Click on the number under the clapping hands to see who’s following them. Read their writing, and if you like it, follow them as well.

Remember, it’s not all about you, or me, and you’ve got to be willing to give to get. Attracting followers is not a one-way street. If you’re not ready to take the time to read other people’s writing, how can you expect them to read yours?

People want to know who you are. When you comment, focus on teaching them or asking something. It will go a long way.

It’s all about the e-mail list

As the wise founder of #NinjaWriters, Shaunta Grimes says: “If you want followers, you’ve got to have an e-mail list.”



Marilyn Regan

Marilyn is a writer, yogi, and spiritual medium. Her favorite people are animals, especially ones that meow. She loves the ocean and hates one-use plastic.